OtherleadremotefulltimeIT Services and IT ConsultingAmplemarketLinkedIn automationHeyReachAimfoxSalesforceA/B testingCRM workflowscampaign analyticsposted
**The Role
We're looking for a
Head of Lead Generation
— a hands-on growth specialist who can build and execute synchronized outbound strategies across multiple platforms and markets.
This role requires a strategic thinker with strong execution skills — someone who can design and manage multichannel outbound campaigns using
Amplemarket
,
LinkedIn automation tools (HeyReach, Aimfox)
, and
Salesforce
, while continuously testing, refining, and optimizing for maximum ROI.
Requirements
Key Responsibilities**
* Develop and execute the lead generation strategy for Kompetenza and Datamax AI, aligning with business goals and sales targets.
* Build and manage outbound sequences across Amplemarket, LinkedIn automation tools (HeyReach \& Aimfox), and Salesforce — ensuring synchronization across all systems.
* Conduct A/B testing on messaging, targeting, and outreach frequency to optimize conversion rates.
* Maintain and manage CRM workflows inside Salesforce, ensuring all leads, activities, and campaigns are tracked accurately.
* Partner with leadership to brainstorm and implement creative, out-of-the-box ideas for outbound growth, including new verticals, partner outreach, and webinars.
* Manage campaign analytics and performance dashboards to report KPIs and ROI.
* Coordinate with the sales team to hand off qualified leads and ensure follow-up consistency.
* Continuously research and test new automation and AI tools to improve lead efficiency and scalability.
* Plan and coordinate monthly webinars and lead-gen events to drive partner and client engagement.
****Requirements****
* 4+ years of experience in B2B lead generation, outbound marketing, or growth automation, ideally within SaaS, tech, or consulting.
* Hands-on experience with Amplemarket, LinkedIn automation (HeyReach, Aimfox, etc.), and Salesforce CRM.
* Proven ability to build and manage automated multichannel prospecting workflows.
* Data-driven mindset with experience in A/B testing and campaign analytics.
* Excellent written and verbal communication skills.
* Strategic thinker with a "test and learn" attitude — unafraid to experiment and iterate fast.
* Strong organizational skills; able to manage campaigns for multiple brands simultaneously (Kompetenza \& Datamax AI).
**Nice to Have**
* Experience running webinars or partner campaigns for lead generation.
* Familiarity with AI-powered sales tools and workflow automation.
* Previous exposure to Salesforce AppExchange solutions or CRM-driven B2B SaaS.
**Benefits
What We Offer**
* Opportunity to shape the growth engine of two innovative AI-first companies.
* Freedom to experiment, test ideas, and build automation-first strategies.
* Collaborative team culture working directly with executive leadership.
* Competitive compensation with performance-based incentives.
* Remote-first work culture and the freedom to experiment with ideas
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